Data Retention Policies in the AI Era: What’s Changing?

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Data Retention Policies in the AI Era: What’s Changing? 

Written by Gimmal Product Marketing

Jan 16, 2025

The landscape of data management is undergoing a seismic shift as artificial intelligence becomes increasingly central to business operations. Organizations are now grappling with unprecedented challenges in data retention, forcing a complete reimagining of traditional policies and practices. At Gimmal, we understand this evolution isn’t just about storing more data—it’s about storing it smarter, longer, and with greater purpose.

The New Data Paradigm

 

The advent of AI has transformed data from a mere record-keeping necessity into a strategic asset. According to IDC’s Global DataSphere, the amount of data created and replicated reached 64.2 zettabytes in 2023, with AI-related data accounting for an increasingly significant portion. Gimmal’s information governance solutions are specifically designed to help organizations navigate this explosive growth while maintaining compliance and efficiency.

Key Drivers of Change

1. AI Training Requirements

Modern AI systems require vast amounts of historical data for training and validation. Gimmal’s advanced records management platform helps organizations:

  • Maintain high-quality historical data for AI model training
  • Implement sophisticated version control for training datasets
  • Balance storage optimization with data accessibility
  • Automate retention schedules while preserving valuable training data

2. Regulatory Evolution

The regulatory landscape has become increasingly complex with the introduction of AI-specific legislation. Gimmal’s compliance solutions help organizations navigate:

  • GDPR and CCPA requirements for data minimization
  • AI Act requirements in the EU
  • Industry-specific regulations
  • Cross-border data transfer restrictions
  • Model explainability requirements

3. Technical Considerations
Gimmal’s comprehensive suite of solutions addresses modern technical requirements through:

  • Seamless integration with existing enterprise systems
  • Support for distributed storage architectures
  • Cloud-native functionality
  • Standardized data management across platforms

 

 

 

Implementing Modern Data Retention Strategies

Automated Classification

Gimmal’s classification engine automatically categorizes data based on:

  • Regulatory requirements and compliance needs
  • Business value and operational importance
  • Privacy sensitivity levels
  • Storage cost considerations

Lifecycle Management

Our end-to-end information governance solutions address the entire data lifecycle:

  • Automated data capture and classification
  • Policy-driven storage and maintenance
  • Quick archival and retrieval
  • Secure deletion with comprehensive audit trails
  • AI-ready data management

Risk Mitigation and Compliance Monitoring

Gimmal’s solutions are designed to help organizations proactively reduce risk and ensure compliance:

  • Automated application of retention policies to meet regulatory requirements
  • Identification and protection of sensitive or private information (e.g., PII, PHI)
  • Comprehensive reporting and auditing tools for compliance monitoring
  • Reduced legal risks through defensible disposition of expired or unnecessary data
  • Simplified eDiscovery processes for regulatory and legal needs

 

Best Practices for the AI Era

 

Implement Tiered Retention

Not all data is equal. Employ varying retention periods and storage levels to prevent unnecessary overhead.

1. Archive critical records in Gimmal Records with longer retention schedules

2. Apply RIOT data remediation to purge unused or obsolete files

Establish Clear Governance

Strong governance structures ensure consistent application of retention policies:

1. Define roles and responsibilities around data handling
2. Utilize Gimmal’s records management functionality to set and enforce retention schedules
3. Integrate Gimmal Discover for eDiscovery and litigation holds to address regulatory requirements

Automate Where Possible

Automation reduces manual errors and improves efficiency:

1. Leverage triggers in Gimmal Records to move records from active to archival status
2. Schedule RIOT Data Remediation tasks to keep systems clutter-free
3. Employ Sensitive Data Assessment to identify potential compliance risks quickly

Achieving AI Readiness with Gimmal

 

Audit Current Practices

Before updating policies, organizations need an honest appraisal of existing data handling:

1. Identify outdated retention schedules and neglected repositories
2. Catalog physical and electronic assets through Gimmal’s solutions
3. Run RIOT data analysis to locate unnecessary data

Develop a Roadmap

Charting a path forward aligns expectations and resources:

1. Set clear, measurable goals for retention improvements
2. Define roles and responsibilities for policy enforcement
3. Choose appropriate Gimmal solutions for the scope and nature of your data

Monitor and Adjust

Once your new policies are in place, continuous monitoring ensures they remain effective:

1. Track compliance via Gimmal Records
2. Audit potential risk areas with Sensitive Data Assessment
3. Refine storage tiers and disposal schedules based on usage patterns

 

Conclusion

 

In this new era defined by AI and ever-evolving data regulations, retaining information is much more than a compliance exercise; it’s a critical and continuous process that underpins operational success and future readiness. Rather than simply storing everything, organizations should develop dynamic, lifecycle-based policies that account for the unique needs of AI model training, stringent regulatory demands, and overall risk management.

By adopting a comprehensive suite of information governance solutions—like those provided by Gimmal—businesses can consolidate multiple data silos, classify and protect sensitive information, and align retention periods with organizational objectives. The ability to locate, access, and defensibly dispose of data when it’s no longer needed is a key differentiator for enterprises that refuse to let their data assets become liabilities.

Looking ahead, flexible and forward-thinking retention practices will help organizations thrive in a rapidly changing environment, enabling them to harness AI-driven insights responsibly while remaining resilient against emerging threats and compliance shifts. If you’re ready to reassess your strategy and streamline governance, now is the time to take stock of your data assets, define clear objectives, and chart a path toward sustainable data management.

Ready to Reassess Your Strategy and Streamline Governance?

Get started by filling out the form below, and let us help you leverage your existing infrastructure with minimal disruption. Whether you’re looking for ease of use, a single platform solution, or guidance on information governance, we’re here to assist.

 

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